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Management
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Welcome to PointBooks.

We provide electronic publications for WinCE and PalmPilot users
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Want to be kept informed of business developments in Asia but do not have time to surf the Internet? We have the solution! We scan the Internet to bring you the best business articles from Asia and converted them into Palm and WinCE formats. You can now keep in touch with business news on Asia with a handy Palmtop or Handheld PC. What's more, all the articles are FREE for download!

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Pointbooks guide


Promotion: link popularity: link building

Link Building

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Promotion: link popularity: reciprocal links: link exchange

The Link Exchange

Most sites would benefit from a link exchange arrangement with other websites in their industry; however, the response rate on link exchange letters is notoriously low. Finding worthy link exchange partners takes time and effort, so it's important to get the best results possible when you contact these sites about a potential link exchange arrangement.Step One: Create a simple report about your site. The report should include a brief summary of your web site content and explain how the content relates to their website. You should also add a link to the page that you believe would be most beneficial for them to link from.Step Two: Write a customized query letter for each site.

Once you have conducted a comprehensive examination of the potential link partner to determine whether a link will benefit your site, it's time to make contact. Your letter should start with an introduction of yourself and your web site. Then offer specific praise for an element of their site. Tell them why you believe both parties would benefit from a link exchange.

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Suggestions or Reviews? If you have suggestions on how to make PointBooks better or would like to review the articles featured on PointBooks, please email us at suggest.

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Our business articles are formatted for PalmPilot devices

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The articles are also formatted for Windows®CE  devices



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Revised: September 27, 1999.


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